Panda, the new algorithm of Google will continue to undergo changes at least until year end
During the Search Marketing Expo, Matt Cutts, Software Engineer at Google, made several references to Panda, the new algorithm of the giant network, with the aim to reassure publishers and website owners.
This is because they have made profound changes to the point of breaking down some websites in their classification, hurting despite being outside the so-called spam sites or ‘link farms’.
Cutts, I wanted to show that this algorithm is continually developing and is already working on an Enhanced as version 2.2.
The new version also will rely more on the button +1, through which, users will be to decide what the best content, thereby playing a key role in the search results and making the position more natural and human, but also remember that this is available at the moment in the U.S., but is expected to start operating the button shortly in other languages.
Commenting on Panda, Cutts said that “we do not believe it’s over,” but will be making major changes at least until the end of the year, adding that one of the approaches of the moment is to provide figures on +1 as was mentioned recently as weeks. This will allow editors to see how many people visit their sites and their operations are expected to be equal to Analytics. What you will not see the figures on websites discarded by users.
But the big news of his speech was the comment about a new tool that allows authors to label the content, and therefore, Google will know that the contents of an author is always popular, assisting in their classification. This change will be good for those with very good and useful content, but those who submit something incomplete collapse can see your traffic, so that creativity and originality in mind we have them more than ever.
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Posted: July 22nd, 2011 under Google.
Tags: button +1, Giant Network, Google, Key Role, link farms, Matt Cutts, new algorithm, Panda, Profound Changes, Software Engineer, spam sites